Out of all the members, clients, and customers we’ve ever had… this guy ‘gets it’ more than anybody else.

And not only goes he ‘get it’, but he does it…

…and a LOT of it!

What am I talking about?

I’m talking about using the power of SOCIAL PROOF in all your marketing.

Coach RB Berry, owner of Dare To Be Fit, in Oceanside California has been an NPE member since the very beginning.

And let me say this again so it’s clear, NOBODY does a better job of using social proof in their marketing than Coach Berry.

Coach consistently sends us samples of postcards, ads, videos, events, and more where he ’showcases’ the results his clients are getting and leverages them to grow his business.

And the results his clients get are VERY impressive.

Heck when you showcase client success stories and results like these, you can do just about everything else WRONG in your marketing… and STILL bring new clients by the dozens.

During our Member of The Year contest finals in Boston,MA Coach put on one heck of a show sharing with everyone how he’s built his business by showcasing  social proof… and speaking to large groups all over his community.

Check out the video of his presentation and get some tips on how you can do the same at:

http://www.netprofitexplosion.com

During his presentation Coach also shared some numbers on both new clients and revenue he’s been able to bring into his studio from his public speaking events, and if I shared them with you in this e-mail you probably wouldn’t believe me. So go listen to Coach tell you for himself at:

http://www.netprofitexplosion.com

To your success,
Sean

P.S. If you want to learn more about the system Coach Berry has been using to pack the house for multiple community wide seminars, and tips on how to maximize conversion of all attendees to hungry and eager prospects ready to do business with YOU then join us on tomorrow’s Public Speaking Profits webinar taking place at 3pm EST. Last chance to register at:

http://www.FitBizGoldRush.com

P.P.S. Eric and I just want to say THANK YOU again to Coach Berry for all that he continues to do in ‘giving back’ to both his community and ours. He’s someone we both respect and admire greatly. And as you’ll see in his video, Coach is truly loved by all. Thank you Coach for all that you do!.

Got a great story to share with you today.

It’s from a studio owner we’ve been working with for about a year now.

She’s come a LONG way in a VERY short period of time, and she presented on stage for the Member of the Year contest in Boston.

Her name is Shana Ross and she owns Shana Ross Fitness in Houston, TX.

Shana has achieved quite a bit of business success since opening her new studio.

In fact, she has 81 clients on the books and has brought in a little over $225K in just 12 months.

But more than that, she’s CHANGING LIVES.

And isn’t that why we all got into this business in the first place?

As Shana said in her presentation, “There is nothing better than at the end of the day, having someone come into your office and say ‘you’ve changed my life’.”

And I couldn’t have said it any better myself.

I invite you to take a few minutes today and watch the video of her presentation. Then get your hands on the giant 106 pg. “swipe file” of materials each of the finalists sent in for the Member Of The Year contest (tons of sales letters, ads, newsletters, and other profit-producing client-generating tools). All that we ask is you make a small donation to one of our favorite charity’s - the Wounded Warrior Project.

Donate whatever amount your comfortable, $25, $50, or $100… it all goes toward a great cause.

Just click one of the links below, and you’ll be directed to an order form to complete your donation. Upon submission you’ll be taken right to the download page of the big swipe file.

Click here to donate $25 to the Wounded Warrior Project and get the 106 pg. swipe file

Click here to donate $50 to the Wounded Warrior Project and get the 106 pg. swipe file

Click here to donate $100 to the Wounded Warrior Project and get the 106 pg. swipe file

Here’s another incentive for you to GIVE BIG!

Everyone who donates a $100 will be put into a drawing for a 1hr. consult with Eric and I (value $800 and not currently for sale anywhere else at this time because we’re too slammed to offer it!). Drawing will be done next week, so this is your LAST chance to get in the drawing. Winner will be notified via e-mail. There are just a handful of folks who’ve given $100, so right now your odds are pretty good of winning.

So click on those links, support a great cause, and get your hands on a tremendous book of fitness business tools and inspiration from all our our Member of the Year finalists!

Have a great weekend,
Sean

P.S.f you haven’t registered for next weeks PUBLIC SPEAKING PROFITS webinar, then I invite you to do so now at:

http://www.FitBizGoldRush.com

When you register, you’ll also get your hands on some more great fitness marketing tools you can model and read all about how Eric and I put on a seminar in his community club house. Check it out at:

http://www.FitBizGoldRush.com

You know everybody who’s ever worked as a fitness coach can relate to key ‘turning points’ you’ve witnessed in client’s lives that let to their health and fitness “breakthrough”.

Generally it’s the point where they are fed up enough to say “I’m sick and tired, of being sick and tired” and then seek you out to make a change in their lives… once and for all.

Well that turning point is no different for fitness business owners than it is for their clients.

And today I’ve got a great story (and video) to share with you about NPE Member Mike Stare’s “turning point”.

As Mike shared with us in his presentation for the Member of the Year Contest finals in Boston, Mike’s “turning point” was in October 2007 when his wife dropped by his office unexpectedly to let him know she was pregnant again with their second child.

Instead of being happy and excited, as Mike says he was “scared and worried about his damn business”.

He was working 60+ hrs/week, seeing clients 60% of his time, the other 40% seeing patients, and wasn’t spending any time working ON the business.

He was “a one man show”.

And not only was he stuck IN the business with his time, but he was stuck in a prison with the growth of his income.

He was collecting cash fees for each session when scheduling his clients next session, had no CC merchant account or EFT income, and his business was “stuck” at a meager $4-8K/month in revenue.

Mike made the comment that when first heard some NPE member talk about their businesses, and all the success they were having, he felt like a real loser.

But he wanted to make a change so he became a “Gold Member”… and as he says “quickly upgraded to Gold Plus, so I didn’t have to be a Gold member”.

Mike then went through our GOLD RUSH program, then next our DUPLICATOR Fitness Business Management program… and things really started to turn around.

He hired a part time admin assistant and a trainer.

Then soon a full time admin and another trainer.

He turned his Outlook contact list into a real database system with our ACT Database Management training program.

He raised his rates, committed to sending out a regular newsletter, and started implementing lead generation external marketing systems.

Put together several Strategic Alliances, and things started to really grow.

And right now he’s going through our DEEP CORE Fitness Marketing System program to crank that up even more.

Mike’s business (and his life) have completely changed.

His new schedule is training clients 10hrs/week, treating patients 10hrs/week, and 20hrs/week spent working ON the business.

His revenue is steady at $12-$14K/month and rising.

He’s DOUBLED the size of his database with over 700 contacts.

He has 3 trainers working for him, along with his full-time admin assistant.

He’s diversified his services to offer small group training in addition to private training.

He’s happy, built a solid foundation to build upon, and know’s exactly where he’s going.

It’s truly an amazing story.

And I invite you to see and hear it directly from Mike in the video we’ve posted on the blog at:

http://www.netprofitexplosion.com

To your success,
Sean

P.S. We haven’t announced the results of the contest publicly yet (that’s coming up next week), but I’ll share with you that Mike finished in the Top 3. And for good reason. His story is truly inspiring, and if you need a ‘boost’ today I invite you to take a couple minutes, close the door, turn off the phone, and watch his presentation on video:

http://www.netprofitexplosion.com

P.P.S. What originally kicked everything off for Mike was becoming an NPE Member and joining our GOLD RUSH class last year (just 12 months ago). If you don’t know what the GOLD RUSH is all about, then I invite you to download a great report on Fitness Seminar Marketing and register for the Public Speaking Profits webinar we’re hosting on Wednesday November 12th at 3pm EST at:

http://www.FitBizGoldRush.com

Make sure you read this entire post, because it’s an important one.

Shannon Willits is the owner of Pilates Sarasota, in Sarasota, FL and has been an NPE member since February 2008. And boy has she come a long way in that VERY short period of time!

In just 8 months, Shannon has totally transformed her business. She’s gone from being frustrated, burnt out, and on the verge of closing her doors… to record breaking months in revenue, accomplishment, and personal achievement including:

- Increased revenue a whopping 340% September 2008 over September 2007

- Has her marketing pipeline full, leading to a steady 3-4 NEW client consultations each week

- Full groups and classes for each time offered in her studio

- And… the word is out all over town that her facility is ‘the place to be’ for guaranteed results and pilates training!

Each month continues to improve for Shannon and she is now set for a tremendous 2009!

Here’s the products and coaching programs she’s gone through on her ‘rise to the top’:

Maximum Response Fitness Marketing

AUTO-CLOSER™ Fitness Sales System

DUPLICATOR™ Fitness Business Management System

ACT® Database Management System

DEEP CORE™ Fitness Marketing System

Cash Flow Surge System

In addition to investing in those products and coaching programs, Shannon became an NPE Gold Member in February, Gold Plus member in May, and the day before the event became an AREA-EXCLUSIVE VIP Member (more details about VIP coming in the next couple weeks).

Due to popular demand, if you’d like to get your hands on the giant 106 pg. “swipe file” of materials each of the finalists sent in for the Member Of The Year contest (tons of sales letters, ads, newsletters, and other profit-producing client-generating tools) then all that we ask is you make a small donation to one of our favorite charity’s - the Wounded Warrior Project.

Donate whatever amount your comfortable, $25, $50, or $100… it all goes toward a great cause.

So far we received $2,480 in donations at MEGA TRAINING, and we made a pledge to have NPE match that amount… but we’d like to get the total up there before writing the big check. Hopefully you’ll see the value in supporting a great cause and the soldiers that support our freedom which too many take for granted.

Just click one of the links below, and you’ll be directed to an order form to complete your donation. Upon submission you’ll be taken right to the download page of the big swipe file.

Click here to donate $25 to the Wounded Warrior Project and get the 106 pg. swipe file

Click here to donate $50 to the Wounded Warrior Project and get the 106 pg. swipe file

Click here to donate $100 to the Wounded Warrior Project and get the 106 pg. swipe file

Here’s another incentive for you to give… and GIVE BIG!

Everyone who donates a $100 will be put into a drawing for a 1hr. consult with Eric and I (value $800 and not currently for sale anywhere else at this time because we’re too slammed to offer it!).

So click on those links, support a great cause, and get your hands on a tremendous book of fitness business tools and inspiration from all our our Member of the Year finalists!

Best Regards,

Sean

P.S. We’ve still got 3 more vidoes… and some special announements to share with you in the next posts coming up!

Today I’m pleased to share with you the first of 5 killer videos we’ve got over here.

Conor Kelly, from Toronto, ON, Canada, was first up on stage in front of the big crowd. And he represented himself, and the Canadian flag in a BIG way, as you’ve watched in the video.

Here’s the programs Conor has participated in here over the last year:

GOLD RUSH™ Fitness Seminar Marketing System

AUTO-CLOSER™ Fitness Sales System

DUPLICATOR™ Fitness Business Management System

NPE GOLD PLUS Membership Program

Conor also owns 2 info-products from our store:

Cash Flow Surge System & Physicians Referral System

And he’s currently in our DEEP CORE™ Fitness Marketing System class right now, has pre-registered for GOLD RUSH™ 2009, and he’s applied for all 3 NEW VIP AREA-EXCLUSIVE Programs, which we’ll be sharing more about publicly in the coming weeks ahead.

Congratulations Conor on a fantastic year… and we know you’ve got an even BIGGER 2009 ahead!

Sean

P.S. Conor made the comment at the beginning of his presentation that his goal was to inspire everyone he can to make the LEAPS he has in his business (and therefore his life) and I know it would mean a ton to him to hear from you on our blog if you enjoyed his presentation. Take a moment to post your comments (and feedback from his presentation) below: