Hope you had a good weekend.

I just returned this morning from a weekend trip to Washington, D.C. where I attended a Crossfit Certification.

Those of you who know me already, know that I’ve talked quite a bit about finding Crossfit almost a year ago and it is my personal fitness program of choice.

For 2 days I got to learn more about the Crossfit core concepts, movements, philosophies and also get to meet the founder of the program, Greg Glassman, which was a great treat.

Coach Glassman’s work is having a profound effect on how fitness is defined and what it really means.

And his programing has now become the staple of top athletes, military, and first responder organizations around the world.

This weekend there were about 50 people in attendance, and I’d say at least 60% of the room was military.

In fact, I set next to a great guy named Bo who’s in the Air Force, works at the Pentagon, and flies an F-16.

Very cool stuff.

Anyway, one of Coach’s great sayings is:

“Raincoats Off, Rulers Out”

And he uses it in the context of putting everything out in the open, for the world to see, and then seeing once and for all who’s got the biggest [insert-male-body-part-here] in the room.

Coach is a VERY results oriented guy, and so is the entire Crossfit community.

Everyone times and measures their workouts, and posts their results to the web for the world to see.

Good, bad, and ugly.

EVERYTHING is out in the open.

That is something that we’re committed to as well in NPE.

We’re not hiding behind smoke and mirrors over here.

We’re open and upfront with everyone about what it really takes to achieve success in your fitness business.

And the reality is it takes hard work.

That’s not for everyone, for sure.

But what I think is even more important than hard work, is SMART work.

Sure, you must bring energy, enthusiasm, and commitment to serve others to the table as a fitness business owner.

But then you must ALSO apply the right SYSTEMS (or programming) to achieve success.

And if you apply the WRONG programming, well, you really can’t get very far at all.

Success in business is just like success in fitness.

Showing up to the gym, being motivated, and working hard IS a requirement for success, but it is only the foundation.

If you really want to become an ELITE ‘business owner’ then you’ve got to apply the right programing (SYSTEMS), the right equipment (TOOLS), and get good COACHING from people who know more than you do.

Without those 3 things in place, in the right order and configuration, your progress will be very short lived and you’ll quickly hit a plateau in your growth.

We’re going to be talking more about this, and showing you what OUR programming looks like over here on Wednesday’s NPE membership site webinar taking place this Wednesday at 2pm EST.

Registration at:

http://www.NPEMembershipSite.com

If you haven’t registered for it already, then I encourage you to do so.

You’ll learn more about what it really takes to succeed in the fitness industry, and how to become an ELITE business owner.

I look forward to speaking with you Wednesday,

Sean

P.S. Both Eric and I practice what we preach. And we’re going to take ‘raincoats off, rulers out’ in terms of what our members are doing, how they are doing it, and the results they are getting on Wednesday’s webinar. This event will not be reposted for playback, so if you’re serious about growing your fitness business then I encourage you to join us live on the call. Complete your registration at:

http://www.NPEMembershipSite.com