Opportunity Is Everywhere!
Did you get that e-mail Eric sent out on Friday about the latest new consumer scam… Err, I mean “scientific breakthrough”?
Exercise in a pill - sheesh - it’s bad enough this junk even gets media coverage, but what’s even worse is that some health conscious people (YOUR potential clients) will actually buy into this stuff!
Good news is that if you’re quick enough to capitalize on ridiculous stories and coverage like this, then a local publicity “shot in the arm” could be very close for you…
…You see what Eric cleverly realized and pointed out to you, is that this potential fit-pro nightmare is actually a blessing in disguise, because it gives you a huge opportunity for a big publicity campaign.
“(Your Town) Fitness Professional Takes On Lying, Manipulative, Money Grabbing Pharmaceutical Industry!”
What kind of attention do you think your business would get with a story like that in the local newspaper? Or
on the local TV?
That kind of coverage literally CAN transform your business… overnight!
Anyway, the point I am making is this - OPPORTUNITY IS EVERYWHERE - even in the places you’d least expect.
Now the reason Eric picks up on marketing opportunities like this (when few others will) is because he’s been TRAINED to. Back in the day when he had hair; these marketing fundamentals were pummeled into him until picking up on them became an instinctive reaction.
Here’s the thing, you too can be trained to turn even the most boring, negative or irrelevant of events into big growth opportunities for your fitness business. And in this months Fitness Marketing Letter you’ll find out how. PLUS, you’ll also discover…
* How the inspirational, motivational and sensational fitness superstar that is Coach Berry went from a “gym in the garage” trainer to one of the top fit-pro’s in the world.
* 6 steps for setting up an “endorsement campaign”, one of the most profitable and productive marketing tactics you’ll ever use.
* Where “first” is. That is, what’s the first part of your business you need to concentrate on - is it sales, is it marketing, is it management, is it any of them?
* Dick’s Time Management Tip #2. Plus, how this old as the hills sales technique can enhance your professional AND personal life.
* Why studying even more exercise and nutrition books could be putting the brakes on your businesses success.
* How to drive your website to the top of the search engines and generate more traffic with these internet marketing secrets from Lynn VanDyke.
* AND, much more!
…Seriously, ten years ago Coach Berry used to train clients in his garage and now - he owns a $1+mil facility, and just flew back from his very first consulting job - working with NPE Gold members Donna and Bonnie who own two 20,000sq/ft facilities in Florida.
He’s came a long way and his story is a motivational one, not to mention jam packed with his secrets of success. Read all about it in this months Fitness Marketing Letter available at:
If you’ve not yet subscribed you don’t have to miss out- take the NPE Gold 30 Day Test-Run at the website below:
AND, we’ll send you out the August Fitness Marketing Letter along 6 bonus reports and audio absolutely F.R.E.E!
Now that is an opportunity!
Sean Greeley
P.S. We’re holding a member competition this month too which will give you a chance to win prizes and become a celebrity (in the NPE circle at least) like Coach Berry. Full details will be in the newsletter.
You have 26 more days to become a Gold member and receive this month’s letter. Click the link below and join the “inner-circle” now:
Tags: Fitness Business Management, Fitness Marketing, Fitness Sales