This is purely coincidental and has only now just dawned on me…

…But if you know your history you’ll realize that Boston is the PERFECT venue for this year’s NPE LIVE Mega Training Workshop.

You see way back in December 16, 1773 as an act of defiance against the British Government a band of Bostonians destroyed over 45 tons of British tea sitting in a dock, waiting to be unloaded.

These protesting Bostonians simply climbed on board the three British ships, brought the casks of tea up on the deck and threw them overboard…

…And tea washed up on the Boston shores for weeks after.

What’s significant about this event, is that it is thought to have been one of the many sparks that catalyzed the American Revolution which of course eventually led to freedom from British rule.

Now in October of this year over 200 hundred years later, and again Boston will be the birthplace of a revolution. Not on such a grand scale as far as the country is concerned, but this mini-revolution will be wholly significant in your life.

You see, when you come to the NPE LIVE Mega Training Workshop I am going to give hand you a personalized BLUEPRINT for success, a step-by-step guide for FREEDOM
from the daily grind.

For full details go to the website below:

http://www.NPEMegaTraining.com

And just as Americans remember the date December 16, 1773 YOU will remember the dates October 11th & 12th 2008 as just as important, because that is when you too will start BIG change in your life.

http://www.NPEMegaTraining.com

To Your Success,
Sean Greeley

P.S.Seats for the Workshop are now disappearing faster than tea casks from the “Dartmouth”… Register today by clicking the link below:

http://www.NPEMegaTraining.com

Imagine for a moment what you really want your fitness business do for your personal life…

I’m sure you’ve thought this through a thousand times before but there’s no harm in going there again, even if it’s just in your mind:

* You want to ENJOY work - Which I’m sure you already do up to a point, helping others regain and maintain good health is rewarding; but I’m betting you still suffer from “job stress” a lot more than you’d like.

* You want more MONEY - There’s nothing wrong or greedy about wanting to make a lot of money, or at least up to a point where you are comfortable and don’t have worry
about spending. In most cases, money does buy you a better life and it’s naive to think otherwise.

* You want more FREEDOM - Time is the one thing you can never get back, and so wouldn’t it be nice to have a little more independence from your job? Of course you still need to work as you build a successful business, but as you grow you can hire people to do the grunt work for you, allowing you to work less.

You know what you want out of life… But do you know how you’re going to finally achieve your success, and when?

If you’re like most fitness business owners then probably not, and I’m guessing that as the months go by, you continue to doubt your chances at success - once you were 100% positive of success, now you’re maybe not so sure…

…Well, what if I could offer you all of the above - more enjoyment, money and freedom out of your personal and professional life - and in just 3 years or less?

Would you take that, having to wait a maximum of 3 years to finally achieve the success you’ve always dreamt of?

And each year up to that, will be your best year ever, and you will actually see your dreams materialize into REALITY before your very eyes…

…Could you spend 3 years working towards that?

If you could, then I want you to attend the NPE LIVE Mega Training campaign on October 11th and 12th in Boston because when you do, I am going to hand you a blueprint that if you follow to the tee will guarantee your business will do $1,000,000 in 3 years or less no matter what stage you are at right now.

Sound too good to be true? Go to the website below for more details and let me prove to you that I’m not talking turkey here:

http://www.NPEMegaTraining.com

If you think 3 years is a long time to wait, just wait until 3 years from now when you look back at this opportunity and wish you would have taken it…

http://www.NPEMegaTraining.com

To Your Success,
Sean Greeley

P.S. 118 seats are already gone and there are 32 left which we fully intend to sell out; register today at the website below before they’re gone for good:

http://www.NPEMegaTraining.com

The full list of speakers has FINALLY been confirmed for the NPE LIVE Mega Training Event in Boston on the 11th and 12th of October…

…I won’t reveal the line-up just yet but, if you’d like to know the secret behind the explosive growth of Bally’s Total Fitness and their Rapid Results Program, then you will find the TWO main speakers presentation particularly interesting and valuable.

I also have a well-known face in our industry who’s going to close out proceedings on the Sunday.

But I’m not saying anymore because there’s a full schedule on it’s way to all NPE members next week in the mail.

To Your Success,

Sean Greeley
NPE, LLC

P.S. Can’t wait? Okay, you can take a sneak peak at the website below:

http://www.NPEMegaTraining.com

If you’ve already registered for the October
11, 12 NPE Mega-Training Fitness Business
Blueprint Workshop…congratulations. No need
to read further.

If you have not, then this is just a friendly
reminder that the Early Bird Discount ends today.

We’re over 2/3rds full already, and we’re
still months away.

This will sell out. So now’s the time to grab
your spot and save 100 bucks.

I’ll be putting up a new letter over the coming
days, going into much greater detail about the
event and all the amazing pre-workshop grounding
materials you get, including the ULTIMATE FITNESS
MARKETING TOOL CHEAT SHEET which gives you the
shortcut to creating your own highly responsive,
client-generating marketing tools and collateral
for every activity and campaign you run.

Getting your hands on that cheat sheet, alone,
is worth the investment for the Workshop.

So head on over here for more details and to
lock-in your spot with the Early Bird Discount:

http://www.NPEMegaTraining.com

We’re gonna have some fun while doing the most
serious, important and valuable work of your
fitness career, so you can make sure 2009 is
your most explosively profitable year…ever.

Sincerely,

Eric Ruth

P.S. You know how Sean is the “systems guy”
right? He put his Charley Brown-sized noggin
to work creating the systems for AUTO-CLOSER,
DUPLICATOR, DEEP CORE, and two more NEW
systems we’ve got coming soon.

And he also used that melon to synthesize the
steps and systemize the process of creating
killer marketing tools. Wait’ll you see
this thing! And you get it fr’ee at the
Workshop. So, in addition to the fitness biz
marketing plan and 52-week marketing calendar
(THE tools that put you on the fit-biz fast-track),
you also get the ULTIMATE FITNESS MARKETING
TOOL CHEAT SHEET, and much more.

Register here before the early bird discount
evaporates:

http://www.NPEMegaTraining.com

I have shocking news to share with you, but first…

***********************************
LAST CHANCE - EARLY BIRD DISCOUNT ENDS TODAY

The deadline to take advantage of the Early Bird Discount for NPE Mega-Training Fitness Business Blueprint Workshop is TODAY (Thursday, July 31). Save 100 bucks and get the single most important and valuable tool for exploding your fit-biz profits in 2009 by registering now:

http://www.NPEMegaTraining.com

***********************************

You Will Be Shocked By This

The easy, tried and true path for a big-profit payday is for a ‘guru’ to sell a bunch of people on his or her list into attending a seminar with lots of speakers with products they want to peddle. The speakers get up on stage, give you a couple tips, get you excited about the “secrets” in their products, and then offer you a special, one-time-only opportunity to get their product at “rock-bottom” price during the seminar.

It’s worked for decades, and it will continue to work…to enrich the guru (because he or she gets 50% or more of all sales at the seminar)…and generate new customers for the speakers.

But that’s not the shocking news.

In fact, if you’ve ever attended one of those seminars, you’ve seen how they work already. You probably remember how pumped up you were by all the great “ideas” you heard, how motivated you were to try and duplicate the “success” the speakers seem to be having, and how eager you were to get your hands on their “secrets.”

You probably also remember how much “lighter” you were after dropping hundreds or more on a bunch of products at the event. And how frustrated you felt a few weeks later when you realized just how difficult it is to implement everything they told you to do.

Those seminars are like a night out with wild friends doing Tequila shooters: you catch a great buzz, inhibitions dissolve away, and everything - for the moment - is positive and fun.

Then you wake up the next day with a pounding hangover, a dry mouth and feeling emotionally spent and alone.

Because now you’re on your own. The party’s over. The alcohol or adrenaline metabolized, the reality of real life smacking you in the face.

And you’re confronted with the same problem you had before the seminar…”what now?”

I’ve been to dozens of these seminars and experienced this first hand. I know the drill. I’ve felt the adrenaline rush…and the crash.

And I spent YEARS of my life trying to piece everything together into a step-by-step plan I could follow that would finally give me the results I was desperate for.

Years of my life.

From 1989 to 1998, to be exact. Almost a decade.

Maybe I’m slower than most - maybe I’m a little thick - I really don’t know.

All I know is I really wish just ONE of those seminars lived up to the promises it made.

If I’d gotten the PLAN I needed way back when, I’d probably be retired in Tahiti right now.

So here’s the shocking news…

Sean and I are doing something completely different.

We’re going against the grain.

It would be easy for us to follow the proven model of filling a room with our Members and subscribers…and then selling a bunch of stuff.

But that wouldn’t be true to our Mission Statement. It wouldn’t be congruent. Because it wouldn’t help you get the results you want.

It would make us bookoo bucks, but it wouldn’t serve you.

So instead, we’re giving you the exact, step-by-step PLAN you need to make 2009 your most explosively profitable and fulfilling year ever when you attend the NPE Mega-Training Workshop in October.

We’re putting at risk over 65K to give you what you need more than anything else…

The Proven Blueprint for a Mega-Profitable Fitness Business.

The plan - the roadmap - step-by-step - soup to nuts.

And we’ve developed a PROCESS for doing so.  Unlike an “event” where you show up, sit down, listen and then buy more stuff - two or three days of wham-bam-thank-you-maam, then you’re outtie and on your own…

…we’ve developed a SYSTEM for teaching you the SYSTEM.

You’ll be provided pre-workshop grounding materials, exercises, interaction, coaching and training that prepares you to take full advantage of the time we have together before, during and after the Workshop in Boston October 11 and 12.

You’ll arrive already warmed up, with a nice sweat going, ready to get into action and MAXIMIZE every minute - wringing every bit of value from this workshop.

Then you’ll go home knowing precisely what to do next.  Let me say that again…you’ll go home knowing PRECISELY what to do next.  No confusion, no hangover, no “seminar blues.”

And we even follow-up the workshop with TWO webinar-conference calls to address any unanswered questions and to provide on-going coaching, training and direction.

We don’t leave you hanging…alone…and confused.

So this is NOT an ‘event’ - it’s a process.  And that’s how plans are developed, habits are formed, systems are implemented. And it’s this process that guarantees 2009 will be your best, most profitable year ever in the fitness business.

   ***********************
    More shocking news…
   ***********************

There’s one thing every fitness business MUST have in order to prosper, and it’s this:

  ==> Marketing collateral <==

You must have tools for delivering your message to your market. And for most, if not all, that is the primary stumbling block - the biggest obstacle. 

Until now, it’s been almost impossible for all but a handful of fit-pros to determine which tools they need, let alone create them all.  But that problem goes away now.  Because all attendees of the NPE Mega-Training Workshop are going to be handed the ULTIMATE MARKETING TOOL CHEAT SHEET.

This makes producing top-notch, response-inducing, client-generating marketing tools a simple, step-by-step process anyone can follow.

And it’ll blow you away.

   ********************
    Let’s Wrap This Up
   ********************

I know this has been a long note, and I appreciate you reading it all the way through. And the fact that you’ve read this far tells me something: you get it. You understand the value of what we do here at NPE. You realize and appreciate that “ideas and a nickel will get you a stick of gum” - but systems, tools and coaching will explode your fit-biz profits.

The fact that you’re reading this tells me you don’t want to go through the 9 year trial and error phase I went through trying to piece everything together and figure it all out on my own. You want the shortcut, the proven path, the plan, the blueprint.

  ==> THE MISSING LINK! <==

And that’s exactly what you get when you register now for the NPE Mega-Training Workshop.

And when you register today you save 100 bucks with the Early Bird Discount.

You can even take advantage of the EZ-pay monthly equalizer payment plan. 

If you’re a serious fitness professional, this really is a simple decision. And a decision you will look back on as one of the wisest of your career.

Go here to register now and save with the early bird discount:

http://www.NPEMegaTraining.com

And let us show you the money.

Respectfully,

Eric Ruth
NPE, LLC

P.S. You can have the complete fitness marketing blueprint and 52-week marketing calendar, plus the pre-workshop training, post-workshop training, the ULTIMATE MARKETING TOOL CHEAT SHEET (which is stunningly powerful), and more that I can’t even tell you about now…plus the opportunity to spend two days networking with some of the most successful fit-biz owners in America and world-wide. This is how breakthroughs are made, my friend. We look forward to seeing you there. Register now at:

http://www.NPEMegaTraining.com

Hope you had a great weekend.

Eric, Dick, and I are all home after a trip to Canada for some business.

Nice and cool up there, and gotta say I’m missing it after stepping back into the North Carolina heat wave.

I should’ve had more pictures, but here’s a quick one from the airport with NPE member John Wheeler and his key staff members Terra and Sophie. John recently got in on our Deep Core™ class, and after getting a taste of what NPE has to offer… he called up wanting more! So we met to discuss how we can best help him and his 20 clubs grow to the next level. Looks like we’ll be doing some work together and we’re all excited about the opportunities this presents.

Anyway, enough about that, the show must go on, so let’s get back to talking about you and your fitness business.

I recently had a call with NPE Platinum member Chris Hill…

…Now Chris is a kick butt studio owner, and everything he touches turns to gold. But, there’s something “odd” about Chris’s situation that always gets me thinking…

…You see there are millions of companies across America who have been making the same amount of profit year-in-and-year-out for God knows how many years.

It’s as if these companies are “stuck” in limbo. Their growth (and therefore their profit) has plateaued and it looks like they’re happy for it to stay that way (or at least don’t know what to do to get it going up again).

And yet, for the last two years that Chris has been an NPE member he’s NEVER had a month lower than the last. That is to say he is always making more and more money year-in-and-year-out.

So, what’s the difference between these companies who have got their profit “stuck” and the successful Mr. Chris Hill?

For the record, Chris doesn’t have his own dollar bill printing press (as far as I’m aware).

And no, Chris doesn’t own shares in the oil companies… although he is securing some “mineral rights” on land at the moment.

So, want to hear Chris’s secret to success? Well you can when you listen into the recording of the call I had with him on this month’s NPE Gold Audio Success CD available at:

http://www.NPEgold.com

When you do you’ll also discover…

* How Chris transitioned himself from a personal trainer working 24/7 to a business owner working 24 whenever the heck he feels like it!

* One of the first things you need to have in place within your fitness business to ensure success.

* Why Chris wishes he could have kicked himself in the butt five years ago, and NOT waited to make the one business decision we always keep telling you about. Do this today and it will double, even triple your free time.

* How to streamline your marketing campaign with the one tool every single fitness professional MUST now be using if they really want to move up to the next level.

* How Chris blew-up his business with public speaking and what crucial speaking tool adds structure to your talk and makes it a comfortable, not a terrifying experience.

* How to reach more people - although not everyone wants to come to the gym, and not everyone can afford private training - everyone wants to be fit and healthy, and you can reach them too by “widening your net.”

* And much, much more!

…You see Chris is the guest interviewee on July’s NPE Gold Audio Success CD of the month, and so he has “fessed up” on some of his major player growth and profit strategies that you too can implement in your fitness business, and grow just like Chris has.

By the way, Chris is now planning his very own, brand spanking new 10,000sq/ft facility - that’s how good the systems and keys to success he reveals are.

So, wanna learn more about what Chris knows on running and growing a successful fitness business?

Great, then get over to the site below and listen to Chris’s complete interview for F.R.E.E. when you take advantage of the NPE Gold 30-Day Trial offer at:

http://www.NPEgold.com

To your success,

Sean Greeley

P.S. The interview I did with Chris will only be available for 4 more days… then we’re moving onto next month’s issue  and this goes back into the NPE vault. So make sure you get on this right away by grabbing your F.R.E.E. 30-day NPE Gold Trial at:

http://www.NPEgold.com

I don’t know if you’ve been watching the Olympic Trials the last several weeks, but I have and all I can say is…

…I’m PUMPED!

Several national and world records have already been set through just the trails.

Tyson Gay’s 9.68 second 100m run was just incredible..

And both Michael Phelps and Katie Hoff’s swimming records set in the 400 IM were equally as impressive.

And let’s not forget Dara Torres… setting new swimming records… at age 41!

How do these athletes do it?

What’s their secret?

If you follow their stories closely, as I do, you’ll find each of them attribute their success to ONE key principle.

And the principle works for them just as well as it works for you and me.

You can use it in to smash records of your own in your fitness business- like having your biggest month in sales, or having over 100 clients on your list - whatever you want.

Sound interesting? All is revealed in the July 2008 issue of the NPE Fitness Marketing Letter available at:

http://www.NPEGold.com

When you read this month’s FML newsletter you’ll also discover…

* What a world famous realtor called Ida “The Hurricane” Terbet can teach you about how to be a success in the fitness industry.

* 3 Key Strategic Questions that will help you save time, effort and money.

* How to avoid the herd mentality - “If you follow the herd, they’ll lead you straight to the slaughter.”

* Why there’s no crying at NPE, even when everything that can go wrong does go wrong. You can be dealing with sh*t all day and still come up smelling like roses when you adopt this winners mentality.

* How to ride the wave of success, right through the “recession”.

* How Aussie fit pro Rick Isaac is killing it down under (closed $73,720 in the last four months) and why he swears by the power of systemization. Good on ya mate!

* Plus blogging secrets from internet marketing expert Lynn VanDyke, the “RRRR” efficiency formula taught to Dick “The Master” Chilton by his old army captain, the fitness marketing laboratory explosive exhibit analysis column and much, much more!

Not a bad issue we’ve put together if I do say so myself, right?

Get your hands on it for F.R.E.E. when you test-drive NPE Gold (along with the 6 bonus reports and audio we’ve giving away) at:

http://www.NPEGold.com

Have a great weekend,

Sean Greeley

P.S. Also revealed in this issue is a marketing secret so powerful, Eric is willing to steal from his own wife! Shameful!

P.P.S. This month’s issue of FML is available for just 8 more days. Get it now (along with the 6 bonus reports and audio we’ve giving away) at http://www.NPEGold.com

Here’s an interesting bit of info for you about the NPE Freedom Sale…

The hottest selling product, by a factor of 2, is the AUTO-CLOSER Fitness Sales System.

Twice as many AUTO-CLOSERs have sold than the next best seller, which is DUPLICATOR Fitness Business Management System.

And the third best seller?

The AUTO-CLOSER + DUPLICATOR Bundle!

I swear I’m not making this stuff up.

http://www.NPEFreedomSale.com

I just talked to Christina and she said the phones and web chat in our online store are, in her words, “blowing up.”

“Brigett was running three live chats simultaneously at one point,” Christina said.

So, as usual, things heat up right near the end.

But we don’t want anyone to miss out on this last chance to get all individual NPE Products at 30% off, and bundled products up to 58% off. So we’re going to extend the sale until 5pm Eastern Time today.

Since the store is new, the chat is new and we’re all sort of scrambling to make sure everything works for you guys, it just makes sense to extend the sale for 2 more hours to make sure everybody is happy and gets what they want.

But 5pm eastern time is the drop dead deadline — the NPE Freedom sale will shut down at 5PM today.

So be sure to head on over and make your choices right now:

http://www.NPEFreedomSale.com

Have a great weekend,

Eric Ruth

P.S. Batman Dark Knight opens today!  Really looking forward to seeing that one. Christian Bale is the best Batman, in my opinion, and Heath Ledger’s Joker is supposed to be a sociopath of the highest order. Can’t wait to see the conflict…and the ass-kickin!

P.P.S. Sale ends at 5pm Eastern today:

http://www.NPEFreedomSale.com

If you’ve been sitting on the sidelines during our 30% off FREEDOM SALE, I want to remind you that everything ends at 3pm EST today.

EVERYTHING we’ve got… including some products and programs you may not have even seen before… are all on sale now at:

http://www.NPEFreedomSale.com

Here’s what Gold Plus Member Brad Scott has to say about this BIG EVENT:

“Yesterday I received a postcard in the mail talking about Freedom sale being held by NPE. I was initially excited by what I saw an anxiously awaited the unveiling of what I knew would be a great opportunity.

Notice I said opportunity. Like many of you I have been making plans to take advantage of some of the great courses offered by Eric and Sean such as AUTO-CLOSER and DUPLICATOR, but my timing was always a little off due to personal road blocks. So I was extremely excited about this opportunity to get the courses I wanted at a great discounted rate. But once I clicked on the link provided and saw all the great packages and deals available…

…I FREAKED OUT!

NPE, this is a truly wonderful site. Great work! I hooked up my AUTO-CLOSER and my DUPLICATOR that I have been waiting for so long, but when I checked out.

BAM-I was hit right between the eyes!

I cannot even describe the amazement I saw appearing before me. Talk about a great opportunity. I am not even going to ruin the surprise. You must see this for yourself.

Once you see all the great offers, you too will freak out. In fact, if you walk away from this opportunity empty handed, you must be a freak yourself. If you feel nothing on this site is worth your investment, you better ask somebody and quickly.

Personally, I must recommend the following:
- AUTO-CLOSER
- DUPLICATOR
- GOLD RUSH
- Small Group Coaching
- Strategic Alliance Marketing
- Fitness Advertising
- Advanced Lead Generation
- Direct Mail Marketing

All of the products are spectacular; these are just my personal favorites. And once again, prepare yourself to be blown away.

For you members new to NPE, consider this Christmas. Because it feels that way to me.”

-Brad Scott, Sport and Life Fitness, Melbourne, FL

Thanks Brad for your kind words, and it’s the success of great members like you that continues to inspire us to what we do.

Get on over the FREEDOM SALE site and see what Brad’s talking about… and take advantage of the 30% discount… before the clock strikes 3pm today.

This is a SPECIAL EVENT that will not be offered again this year.

Best Regards,
Sean

P.S. All the fitness marketing, sales, and management systems, tools, and coaching you need to reach your goals in 2008 and beyond… at an unheard of 30% discount. Check it out before everything ends of 3pm EST today at:

http://www.NPEFreedomSale.com

Yesterday we unveiled our new online store and kicked off the FREEDOM SALE.

Today it continues… with over 42 products and special bundles… MANY of which you’ve never seen before.

Come on over and take a look, then pick up anything you’d like for an unheard of 30% discount.

We have NEVER discounted our products like this before.

And not sure if we will do it again at all this year.

So if you’ve had your eyes on one of our “Gold Standard” coaching programs on fitness marketing, sales, or management… now is the time to invest in yourself and your business growth.

Everything is posted (along with complete instructions and your discount code to use at checkout) at:

http://www.NPEFreedomSale.com

To your success,
Sean

P.S. Not only are we offering a unheard of 30% discount on everything to celebrate opening our new online store, but if your purchase totals over $350 you can request a 3-payment option on your investment. Sale ends this Friday at 3pm EST, so be sure to get over here before you miss out on this opportunity!

http://www.NPEFreedomSale.com

P.P.S. If you’re not having week’s like these fit biz owners, then get educated and get empowered:

“Hi Guys. Just wanted to let you know that we closed our first $10,000 package on Thursday.  No payment plan, no CC - straight CASH! Recession my a@*! Group training is @ $7K/month - every month and growing. Retention is @ 90% for clients staying over 1 year…with 75% staying multiple years! We now have a waiting list for private clients-  pretty cool!

We just wrapped up our best quarter EVER and are $125K (YTD) ahead of last year! I delegated all consults and sales to my two lead trainers and it’s worked great!

Also adding a 2nd CSR/admin. I work 25 hours a week (or less) and am “living the dream” Thanks again for all your programs. Don’t worry, I’m not done yet….the empire will continue to grow

Doug J. Krueger, Peak Performance Personal Training, Pewaukee, WI

“Hey guys. The attached picture is another example of me living the ‘Duplicator Dream’. It was taken on a Thursday afternoon at 2pm. Last week we signed 15 new clients and I only worked an hour and a half on Thursday. I spent the rest of the day doing things around the house. This week we have signed 8 new contracts. I am taking tomorrow off to take my family to St. Louis and go to the zoo. Once again, something that is possible thanks to Duplicator.”

Tony Maslan, Custom Fit Personal Training, Evansville IN